So Lehsreh isn't getting jiggy w/ 'new' chars that don't have history and whatnot. Keep in mind, the toys were usually made first and Larry Hama was FORCED to use the toys in the comic. Hama had NO wish to create or use Serpentor but at that time, the comic was Hasbro's toy ad.

As for the cartoon, that became a popularity game. The only way to move forward with the line was to create new ideas and chars.

Can DD use these chars in their stories? Of course they can, but they choose not to because DD wants to do things THEIR way. They are telling THEIR stories just as all of us doing dios tell OUR stories. Difference is, you aren't PAYING for dios. DD is just as much as a popularity game and as the guys have said, everyone has to play nice in the sandbox.

Sure, some new chars sucked rocks but liking at the list, there's a lot of good ones too. Hasbro creates 'em, the filecards are usually considered canon and hey, most of us don't NEED the comic or cartoon to enjoy 'em.