Is this for real? Wal-Mart has lost their @#$% mind!
 

This WM has at least 250 RoC figs left, is this going to be the price of Pursuit od Cobra figs? I hope not!

And that is a good figure to get too! I still have a bunch of them for customs.

For $10 Frakking Dollars?!?

I really wanna start my hand at customizing, and waiting for that exact Scarlett figure to drop to a point where if I mess her up with my poor painting skills I won't feel so bad. This sudden increase in price is NUTSO.

Did you double check the price with a price checker?
Last week I found some ROC figures hanging from a peg with POC price stickers, but when I price checked them they were still $5.

they never been that much there, right? gotta be a mistake!

I found RoC Cobra Commander at that price point and price checkered it, that's the price. In-freaking-sane, I tell you what.

yup what he said .that could be the new POC price point

Totally stupid price point.

In a week, they'll do a 'rollback', so that it looks like you are 'saving' $3. Walmart is run by scumbags.

POC will fail at this price point!!! Thats simply ludacris!!!!

Might be cheaper to just buy online.

Walmart
 

At Walmart we crush our competitor's pricing ! BELCH!

^^^^^^^^^this^^^^^^^Wal Mart is evil!!!

I've seen this all to many times guys, this price is for the movie stuff, just wait and watch, these movie figures will go to the clearance section, then the new stock will hit during the reset, (If I were you I'd look at Hasbro's toy shop prices, these are what walmart's will be close to for pursuit of cobra.


"NOW YOU KNOW"

TRU's ad this morning it selling two figures for $9.99. For two cents more you can have two figures. I wonder if Wal*Mart will price match this.

The problem is, they are retailers, not collectors. One GI Joe Action figure is the same as the rest. And the Mark up for the movie Figures was Atrocious (sp?). What drives this is the Grandmother Shopping for Timmy's birthday. She doesn't know the difference and pays that outrageous price, justifying keeping it at that price! Most of the WalMarts and Targets around here are pretty much out of ROC figures, because they have all went on Clearance down to anywhere from $2.59 to $.88. The only things that haven't gone down in price is the Target Exclusives...STILL $9.99 here!

yea that's what I think is happening or i think it also another way for them to "claim"
Rollback without Rollingback

Reset plans for walmart are in and the price of POC figures are $5.88!

NOW YOU KNOW!

well that certainly sounds better